Privacy Policy

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, interact with our content, submit forms, sign up for updates, participate in promotions, or otherwise communicate with us.

This Privacy Policy applies to information we collect through this website, through forms or email communications connected to this website, when you sign up for marketing communications, and when you interact with website content, advertising, or social media features that link to this Privacy Policy. It does not apply to information collected by third-party websites, retailers, delivery providers, social media platforms, or other services that may be linked from this website.

By using this website, you agree to the practices described in this Privacy Policy.

Age Restriction

This website is intended only for individuals who are of legal drinking age in the location where they reside and access the website. In the United States, you must be at least 21 years old to use this website.

We do not knowingly collect personal information from individuals under the legal drinking age. If we learn that we have collected personal information from someone under the legal drinking age, we will take reasonable steps to delete that information.

Information We Collect

We may collect information that you voluntarily provide to us, such as:

  • Name
  • Email address
  • Phone number
  • Mailing address
  • Message content submitted through contact or other forms
  • Newsletter signup information
  • Promotion, event, or giveaway entries
  • Social media interactions or user-submitted content

We may also automatically collect certain information when you visit the website, such as:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Pages viewed
  • Referring website
  • Date and time of visit
  • Cookie and tracking technology data
  • General location information based on IP address

Cookies and Analytics

This website may use cookies and similar technologies to support website functionality, remember age-gate confirmation, understand how visitors use the website, improve our content, and support marketing or advertising efforts.

We may use analytics tools, pixels, and similar technologies to collect information such as pages viewed, referring websites, browser type, device type, date and time of visit, and general location information based on IP address.

Depending on the tools used, third parties may collect information about your visits to this website and other websites over time. You may be able to manage cookies through your browser settings or through cookie controls provided on the website, but some website features may not work properly without them.

How We Use Information

We may use the information we collect to:

  • Operate and improve the website
  • Respond to inquiries and requests
  • Send newsletters, updates, or marketing communications if you opt in
  • Administer promotions, events, or giveaways
  • Confirm age eligibility
  • Analyze website traffic and user behavior
  • Improve products, content, and user experience
  • Protect website security
  • Comply with legal, regulatory, and alcohol-related requirements
  • Enforce our Terms of Use

Marketing Communications

If you sign up to receive emails or marketing communications, we may use your contact information to send product updates, brand news, event announcements, promotions, or related content. We may use email marketing tools that help us understand whether emails are delivered, opened, or clicked, so we can improve our communications.

You may unsubscribe from marketing emails at any time by using the unsubscribe link in the email or contacting us directly. We do not knowingly send alcohol-related marketing communications to individuals under the legal drinking age.

How We Share Information

We may share information with trusted third parties that help us operate the website and manage our business, such as:

  • Website hosting providers
  • Email marketing platforms
  • Analytics providers
  • Promotion or event partners
  • Advertising and marketing service providers
  • Legal, compliance, or professional advisors

We may also share information when required to comply with law, protect our rights, prevent fraud or misuse, enforce our policies, or respond to legal requests.

If this website links to third-party retailers or delivery services, those third parties may collect information directly from you under their own privacy policies.

Third-Party Websites

This website may link to third-party websites, including social media platforms, retailers, event pages, delivery providers, or other external services. We are not responsible for the privacy practices or content of third-party websites. You should review the privacy policies of any third-party websites you visit.

Data Security and Retention

We use reasonable administrative, technical, and physical safeguards to help protect personal information. However, no method of transmission or storage is completely secure. We cannot guarantee absolute security of information submitted through the website.

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, enforce agreements, and maintain business records.

Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information. These may include the right to request access to, correction of, deletion of, or restriction on the use of your personal information.

To make a privacy request, contact us using the information below. We may need to verify your identity before responding.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date. Your continued use of the website after updates are posted means you accept the revised Privacy Policy.

Contact Us

Questions about this Privacy Policy or privacy-related requests may be directed to:

Lazy Lion LLC
111 N Wabash Ave, Ste 100 #3974
Chicago, IL 60602

Last Updated: 05/14/2026

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